As Super Bowl 50 approaches, many companies have released their ads (or teasers) ahead of the big game.
The average cost of a 30-second slot has climbed to $5 million -- that's up 11-percent from last year, according to Business Insider.
Here are a few of this year's commercials.
Colgate's ad has an important message:
Amazon's first-ever Super Bowl ad:
Pokemon's 20th anniversary:
Bud Light released a teaser featuring Seth Rogen and Amy Schumer: